Undercurrents the blog of the new persuasion

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Presidents’ Day at Macalester College
Posted on February 26, 2010 at 1:04 PM
in Education, Marketing
Golf Digest asks Dan: How Can Tiger Get Up From His Fall?
Posted on February 19, 2010 at 1:58 PM
in Sports/Leisure, crisis
Dan McGinn Featured on Bloomberg
Posted on January 29, 2010 at 11:08 AM
in Features
Introducing the New Undercurrents
Posted on March 31, 2008 at 1:31 PM
in Globalization, Im(migration), Innovation, Personalization, Saturation
Your Life On a Mobile
Posted on May 2, 2007 at 3:23 PM
in Communication
Buy with Text-Messaging
Posted on April 18, 2007 at 4:02 PM
in Advertising, Customers, Innovation, Marketing, Media, Pop Culture, Technology, Trends
Hear Music
Posted on June 1, 2006 at 9:34 AM
in Customers, Innovation, Marketing, Music
Passions and Pastimes on the High Seas
Posted on May 17, 2006 at 9:06 AM
in Changing Expectations, Customers, Innovation, Marketing, Sports/Leisure, Trends
Marley & Me
Posted on May 1, 2006 at 5:23 AM
in Books, Sports/Leisure
What’s in your Closet?
Posted on April 18, 2006 at 11:53 AM
in Trends

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Our culture is shifting all around us. In Undercurrents, we present our observations and insights about where our society is heading.

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